Serotta, Shimano Create Dream Bike for Davis Phinney Foundation Benefit

CINCINNATI, OH June 10, 2004 -- Serotta Bicycles and Shimano have teamed together to create the ultimate dream bike as a benefit for The Davis Phinney Foundation. Ben Serotta is creating a special edition Ottrott for this event. The Ottrott was recently named Bicycling Magazine's Dream Bike of the Year. The frame is a titanium carbon composite that took six years to develop. The raffle winner will be professionally fit at a participating Serotta dealer and have the dream bike custom built to their specifications.

Shimano will supply a Dura Ace 10 speed kit, including wheels and pedals, to complete the Sunflower Edition Ottrott. After 30 years of development Shimano Dura Ace has become the group of choice for professionals and amateurs around the world. The Dura Ace system is the perfect compliment to the Serotta Ottrott.

The bicycle, valued at $9000, will be raffled as part of the Foundation's first fundraising event, The Sunflower Revolution. The two day event will take place in Cincinnati, and consist of a dinner with live auction and a ride the following day. The dates are Friday and Saturday July 30-31st. The $100 raffle tickets will be sold on the foundation's website, through the mail, and at The Sunflower Revolution event. There will be a limit of five hundred tickets sold. Davis Phinney will draw the winning ticket after the Sunflower Ride an Saturday July 31, 2004. Details on the bike and the raffle are online at: www.davisphinneyfoundation.com/dreambike.htm

The Davis Phinney Foundation is dedicated to supporting research aimed at understanding, preventing, and treating Parkinson's disease. The Foundation also seeks to find ways to improve the lives of individuals challenged by the disease. The Foundation will focus its efforts on raising funds that will be distributed as grants to laboratory and clinical research programs that are investigating the causes of Parkinson's disease and new, potentially curative therapies for Parkinson's patients.

Davis Phinney, 44, is credited as the winningest cyclist in U.S. history with over 300 National and International victories. In 2000, after exhaustive medical testing, Davis was diagnosed with early-onset Parkinson's disease. He was 40 years old. In 1986, Davis was the first American ever to win a road stage in the Tour de France. In addition, Davis's cycling career highlights include an Olympic Bronze Medal (1984), Pan-Am Games Gold Medal (1983), four National Championship titles, including the coveted US PRO title in 1991. After retiring from racing in 1993, Davis continued using his expertise and outgoing personality as a television commentator for NBC, CBS, ABC, ESPN, and OLN.

More than one million Americans, cyclist Phinney among them, live with Parkinson's disease, a degenerative neurological disorder involving the death of dopamine-producing nerve cells deep within the brain. Five percent of patients are 40 years old or younger when they show initial symptoms of the disease. There is no cure for Parkinson's at this time, and scientists do not yet know how to slow or halt the progression of this disease of motion, which gradually robs patients of their ability to move and speak.

"The Davis Phinney Foundation is more than just another charity, it's an opportunity to step out of your daily life, and to leap into fund-raising with a passionate purpose. We invite you to embrace a worthy cause and to, in most cases, ride your bike perhaps with newfound joy & appreciation."

-Connie Carpenter

David Ariosa
The Davis Phinney Foundation
3010 Madison Road
Cincinnati, Ohio 45209
Telephone: 513 731 9111
Website: http://www.davisphinneyfoundation.com
Email: info@davisphinneyfoundation.com






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